Qi has been a natural evolution, inspired by the desire to give our clients an unparalleled level of customer service. The shop really was a response to having outgrown our market stall. Our stall was often three people deep, and we simply couldn’t get to everyone, let alone find the time to offer each person the informative, individualised service that had made us so successful in the first place. I came to realise that it was the quality of the contact, and genuine connections that we made with our clients, that I valued most. With this in mind, I wanted to set up a luxurious environment that allowed these relationships to be nurtured.

Throughout this natural evolution we have stayed true to the origins of the business. It has always been clear to me that Qi is a specialty store, offering award-winning customer service, and a world-class selection of crystals, jewellery, and books.

We are inspired by the belief that we make a genuine contribution to our staff, our customers, our broader community, and the world. For us, this is about about mindfulness: genuinely caring for each other, the community we live in, and the planet, by making considered, thoughtful decisions every step of the way. Does what we offer have a positive impact? Is the way we go about delivering what we offer mindful of the environment? Do we offer genuine, tangible benefits to our clients? These questions have led us to provide a safe and rewarding workplace, source products that we believe in, choose biodegradable/recycled packaging, and to source our power from an energy provider that uses renewables. We have an established and ongoing commitment to support many local businesses and charities. We also try to re-use where possible, and recycle what can’t be re-used.